Dear Valued Customers,

Welcome to Lolitha, a brand that is deeply rooted in the rich heritage of handcrafted handloom textiles. Inspired by my beloved grandmother, Lalita, who hailed from the vibrant state of Rajasthan, I am honoured to share with you the story behind our brand.

Growing up, I witnessed my grandmother's unwavering love for handcrafted handloom saris. Her passion for collecting heirloom pieces from various parts of India ignited a fire within me. Through her guidance, I discovered the immense wealth of our cultural heritage, particularly in the realm of clothing.

My personal journey took an unexpected turn when I found myself living in Thailand. It was during this time that I began to yearn for my roots – the flavors of my native cuisine, the beauty of traditional handloom textiles, and the treasures that India has to offer. Overwhelmed by the rapid loss of this invaluable heritage, I felt compelled to take action and share the stories behind these remarkable creations with the world. This led to the birth of Kaarigari.

My initial venture involved introducing DIY hand block printing kits, a concept that had not yet been explored in Thailand. The response was overwhelming, and I witnessed firsthand the profound appreciation for Indian art forms.

With Lolitha, I aspire to not only showcase the exquisite craftsmanship of handloom textiles but also to preserve and promote our heritage. Each product you find here is a testament to the skilled artisans who pour their heart and soul into every creation. Through our brand, we aim to celebrate the cultural diversity and artistry of India while offering you an authentic connection to our roots.

Thank you for joining us on this incredible journey. Together, let us embrace and cherish the legacy of our heritage.

Warm regards,
Subhanshi Ghorlej